Boris Bork
Boris Bork became an internet star on March 2016. On his photos he looked very fit for his 60 years and quite young, he was dressing up as a rich person and was visiting expensive places.
Through the course of two months he was changing his image. Gundreds of young people were writing to him in hopes of receiving help for their startup projects and hundreds of young women were hoping to become his girlfriends.
Boris was receiving invitations from popular TV channels and radio stations – they wanted to use him as an example of happy retirement. Everyone wanted to know the story of life of this elderly gentleman from Russia.
As it turned out, Boris Bork is a fake persona that was promoted by a marketing specialist Roman Zaripov and his friend Michael. By investing 50 000 rubles into top quality photoshoots, spending time in restaurants, buying expensive clothes as well as other elements that are attributed to actual millionaires, they have managed to create the image of a perfect senior individual.
Among the victims – only his deceived subscribers, many of which were hoping to meet Boris in person. Their moral damage should make us think how well we know those people that we meet on the net.
